Research &
market insights
for conversion

Are you really sure that you know what your website visitors are looking for? Since you have been in the business for a long, long time, you probably are. But what if solid data tells you differently?

INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATIONINSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION INSIGHTS & OPTIMISATION
Karin Vikström

Our analytics team help clients navigate in an uncertain world that is digital analytics post GDPR, post Schrems II and post Google Analytics Universal. But what we really love to do is to deliver those golden insights that lead to actions and measurable growth for the clients."

Karin Vikström, Head of Insights & Optimisation

Every business wants its investments to pay off as much as possible. Period. For any investment online, there are three great ways to make sure that the digital budget delivers. They are spelled analysis, SEO and strategy.

Lets rely on numbers

Our analysts dive deep into your business data so you can work data-driven - i.e. to stop guessing and instead rely on numbers. Instead of letting us set up a new shiny web page with roughly the same content as before, we make sure that we set up a new shiny web page after thorough analysis of what your users want and with a future digital strategy. Through a KPI workshop we do together, we discover your service's main goals and establish measurable targets. And with data in hand, our design team can create the ultimate user experience that boosts conversion rates.

We deliver conversions

All search engines love high-quality content, and so do visitors. However, it's important to ensure they can easily find it. Having nice-looking metadata and content is great, but to reach the expected conversion, the service needs to be created for the user's habits. An initial technical setup of your site, followed by a keyword analysis, is a good start. Then the fun begins. With content and metadata created with customer behaviours in mind, there is a really good chance that growing organic traffic starts to deliver conversions. And with organic traffic, the investment continues to yield results for a long time to come.

The insights we deliver is the foundation of the work to come, whether it’s strategy, design, development, or copywriting. Through data we know how your service works and how the users interact with it.

What we offer

Analysis

Current situation analysis

Traffic & behavior analysis

KPI framework & Measurement plan

Tracking implementation

Technical audit of tracking

Conversion analysis

Conversion optimisation

Experimentation (e.g. A/B test)

Evaluation of market efforts

User surveys

Market analysis

Dashboards (Data visualization)

SEO

SEO audits

Keyword analyses and content analyses

Link strategy

SEO training and support

Reporting and follow-up

Tailor-made assignments

View all +

We power up
your team!

Sometimes, it’s just that last puzzle piece missing. But we can help you! Our digital consultants can help your fantastic in-house team perform even better.

Let's solve that puzzle
Veronica Feilitzen

Get in touch with Veronica

Do you want to know more about how we work? Contact us to find out how we can help you make your digital ambitions a reality!

Schedule a meeting with Veronica
Mats Johansson

Get in touch with Mats

Do you want to start a collaboration, discuss the digital mind of tomorrow, or do you have any questions about us? Contact us!

Schedule a meeting with Mats